10.29.14

CBN Introduces College Campus NFC and QR Code Enabled Refrigerator Magnet Program

CBN Campus Media and its technical partner Blue Bit have teamed up with ACC Housing to launch a Near Field Communication (NFC) and Quick Response (QR) enabled Refrigerator Magnet program aimed at 5,000+ students on two major college campuses. 

Students can use their smartphones to access daily interactive content. There are free coupons and promotional offers from local businesses. There is also a daily sweepstakes to engage students.

Results so far have been positive with a total number of 951 interactions (taps/scans) from 600 units. 782 local deals were clicked (82% click-through).  For complete information on our program, download our case study.

If you are interested in learning more or participating in our program, please contact Jeff Jenkins at jeffj@cbncampusmedia.com or call him at 877-426-6166.

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